The rainbow-colored stage inside Apple’s campus.
Kif Leswing
Apple on Tuesday sent invites to the media and analysts for a launch event at its campus on September 9 at 10 A.M pacific time.
The tagline on the invite is: “Awe dropping.”
Apple is expected to release new iPhones, as it usually does in September. This year’s model would be the iPhone 17.
While Apple’s launch events used to be live, with executives demonstrating features on stage, since 2020 they have been pre-recorded videos. Apple said it would stream the event on its website and YouTube.
Analysts expect Apple to release a lineup of new phones with updated processors and specs, including a new slim version that trades battery life and cameras for a light weight and design.
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